Posts by Cathy Craycraft
12 Reasons Why WordPress is the Single Most Powerful Platform for Your Business Website
Your website is the first point of contact the world has with your business. It needs to tell your brand story in such a compelling way that moving to the next level of contact is irresistible. Your site can be an absolute work of art, but if the audience you’re after never finds it, or…
Read More10 Signs it’s Time for a Rebrand
Building and maintaining a strong brand is essential to your company’s success. So, how do you know when it’s time to rebrand or refresh your brand? While not something to be taken lightly, if a few of the points below apply, it may be time to consider a rebrand. 1. Your industry, services, or target…
Read MoreLaunching our next chapter as a certified Womens Business Enterprise in Florida
A woman-owned creative design and digital marketing agency? You bet! We’ve been a WBENC certified Womens Business Enterprise for nearly four years. And now, we’re ecstatic to announce that we have been officially re-certified in our new home by WBEC Florida. We see things in Florida every day that prove anything is possible with hard…
Read MoreDesign Cantina is a certified Women’s Business Enterprise
Having faced the same hurdles as so many female creatives in an industry that can still only claim that about 12% of creative directors are women, being recognized as a woman-owned business is HUGE! Reasons to work with a woman-owned business extend far beyond the notion of “equality” that the trailblazers who came before us (thankfully)…
Read MoreBrand Identity: Love at First Sight
Branding is the single most important thing a company ever does from a marketing standpoint. Just as we size up another person’s looks, brand identity shapes our perception of a company at first glance. Not just another pretty face. A symbol or wordmark can communicate what type of product or service a brand provides, while…
Read More